Category: Tech & Innovation for Digital Agents

Social Media is a brilliant way for real estate agents to share their expertise, start conversations and build ongoing relationships with sellers, investors and buyers that will eventually turn into […]

Are you going to AREC? We are busily preparing for AREC 2019 in June where we will be showcasing our digital real estate proposal platform. ProposalPoint is a fully branded, […]

Blogging is an online marketing concept that is very popular among online (and increasingly traditional bricks and mortar) businesses and with good reason. In the real estate business, blogging is […]

If you think about all the content available on the web, you can see that to stand out you have to do more than just do what you do well. […]

Advertisers and marketers are being forced to access and create more creative avenues to engage their audiences.  If you have seen the word remarketing appearing across the web and in […]

WordPress powers 28% of the entire internet and has a market share of 60% among all content management systems. (source) If you had any doubts about WordPress, you have landed […]

Industry knowledge makes a difference. According to a report by the National Association of Realtors, 48 percent of real estate agencies say keeping up with technology is one of the […]

As we have discussed previously, there are big shifts happening in the digital real estate space. Property portals such as realestate.com.au and domain.com.au are dominating the property search. These property portals aggregate […]

When purchasing a real estate agent or agency website there is more to consider then the aesthetics that determine the look and feel of the site.

Here are the top 4 pitfalls we encounter when clients come to us from a previous site:

The finalists for the 2017 Real Estate Business Awards, in partnership with realestate.com.au, have been revealed. Agentpoint would like to congratulate our amazing clients who have been selected as finalists. Theses […]

One of our clients switched to a responsive website and we tracked their Google Analytics to watch the results of optimisation unfold. The first and most dramatic statistic to note, […]

Immediate and convenient is the new standard. From Tinder to UberEats, it’s apparent; consumer demands are mobile based and require a better user experience in accessing a product or service. […]