Protect Your Individual Brand

By Ryan O'Grady • Posted on Mar 25, 2015
2 minutes read

How is your online presence? Having your own personal website will not only allow your to control your online brand but protect its longevity.

The benefits of your own personal sales agent website like Braden Walters include:
The benefits of your own personal sales agent include:
  1. Dominate Search Engines – Your site will be located on your own domain eg and if you type your name into Google then your site will appear at the top.
  2. Reduce Impact of Review Sites – Agent review sites are now the trend. Your personal website will appear above these review websites pushing negative reviews to the next page of Google.
  3. Present your brand how you want – Agentpoint sites are very slick and innovative and you also have the option to enhance as you please.
  4. Longevity of your Brand – If you ever change real estate companies your personal website will remain online and its dominance won’t be affected
  5. Engage with Potential Vendors – the site has a Research section which allows Potential vendors (or property seekers) to request and download Suburb or Property Reports. This is an excellent way to build your relationship with them
  6. Start a Conversation with Potential Vendors – your site has the ability to send a series of automated customised emails to property vendors. Their engagement with these emails is measured and allows you to understand their interest in your brand.
Some popular features the websites include are:
  • News and blogs
  • Your current listings
  • Sold listings
  • Profile and information
  • Suburb profiles
  • Testimonials
  • Videos
  • Appraisal Forms
  • Automated news and property alerts
  • Syncing with social network accounts
A few facts around the site:
  • You have full control of updating and managing content on the site once it is launched.
  • The site can be located on your personal domain name/url
  • Your properties (sold and available) can automatically feed into the site from your CRM system
  • The website is Responsive meaning it is optimised for mobile and tablet devices
  • We have a property research section that allows site users to request suburb or property reports if they provide their details. You can then load the reports that are automatically emailed to the user and the reports will sit in your library. Like here.

Agentpoint is having a 2 week sale. A personal agent websites can be purchased for $450 GST.